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The countries with the biggest rise in visitor number

in 2014 were Lithuania (+37.5%) and Serbia (+24.8%).

The countries with the greatest fall in 2014 com-

pared to 2013 were Croatia (-7%), Luxembourg

(-6.5%) and Norway (-6.1%).

The leading cinema groups in Europe have a 13.9%

share of the European market, with 5 821 screens.

Odeon/UCI Cinemas Group has 5.3%, followed by

Cineworld/Cinemacity (consolidated since January

2014) at 4.4% and Vue Entertainment at 4.1%.

Our HR motto: “Plus est en Nous.”

OUR PEOPLE

The unique film experience that Kinepolis Group

promises demands the full commitment and talent

of our people. Kinepolis wants to be a self-learning

organization with room for initiative and personal

development. We aspire to be the employer who

gets the best out of each employee. With that in

mind, our motto is “Plus est en nous”. The establish-

ment of a “Talent Factory” helps Kinepolis to identify

talent at all times; the “Kinepolis Academy” program

hones the personal skills of the Kinepolis

employees.

13

KINEPOLIS GROUP

ANNUAL REPORT 2014

02 / ANNUAL SUMMARY